MVP-as-a-Service Blog Find Ideas Is my idea BRASS?

advertise on my car

For Sales Teams

Muck

How is the score calculated?

To determine whether an idea is "Muck" or "Brass," we consider three key factors:

1). Is the search volume increasing? It’s advantageous to be in a growing market.
2). Is there significant competition? While competition can validate an idea, too much of it can make it difficult to stand out.
3). Are enough people searching for the relevant keywords? If search volume is too low, building a business around the idea may be challenging.

Of course, startups aren’t an exact science—very little people were searching for "couch surfing" when Airbnb first launched.

Search Volume

Last 5 years

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Prompt

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Sales teams often grapple with visibility and branding challenges, making it difficult to stand out in a competitive market. Our software, "Advertise on My Car," effectively transforms vehicles into mobile advertising assets, allowing sales teams to leverage existing resources for additional exposure. By seamlessly integrating promotional campaigns with real-time tracking and analytics, our platform empowers users to monitor campaign performance, ensuring that every journey is optimized for maximum reach and impact. Furthermore, with customizable ad content and location-based targeting, sales teams can strategically position their branding where it matters most. The user-friendly interface simplifies the process of designing and deploying ads, eliminating the need for extensive marketing resources. This not only enhances team productivity but also fosters a pervasive brand presence, addressing sales teams' struggles with lead generation and customer engagement in an innovative and effective way.

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